The ultimate captive audience.
Remember the long haul flights of a few years ago? As soon as you were in the air you d get offered alcohol to sedate you, have a TV dinner without the TV and then have to endure the plane being turned...
View ArticleAirport 1999 - Interactive kiosks.
Five years ago, Heathrow Airport got its very own interactive kiosk network. It was called Galleria21. It was in the perfect location for interactive units. Airports are full of bored people, with time...
View ArticleRivals ties up with Golfbreaks in marketing partnership
LONDON - Rivals Digital Media, the independent digital publisher, has signed a deal that links its editorial golfing site, Golf365, with weekend and midweek golf breaks firm Golfbreaks.com.
View ArticleHaven Holidays launches social networking site
LONDON - Haven Holidays has launched a social networking site intended to engage its caravan and camping holidaymakers.
View ArticleDM Digest: High-class 'madam' dispenses CRM advice; Ford; P&G; ASOS
LONDON - Experian embroiled in House of Lords cash-for-laws row; Omniture's 'late data' woes; High-class former 'madame' dispenses CRM advice; direct marketer issues in measuring social media; Ford...
View ArticleRethinking the recommendation economy
Despite Facebook's efforts to make its ad platform more attractive, there is still much debate about the value of social-media recommendations, writes David Benady.
View ArticleNew business leagues (7 September 2012)
Partners Andrews Aldridge climbs nine places up the creative league with its Marriott win, while in media, MPG Media Contacts captures Land Securities.
View ArticleNew business leagues (21 September 2012)
No changes in the leagues this week, with Wieden & Kennedy remaining at the top of the creative table and OMD UK in pole position for media.
View ArticleNew business leagues (2 November 2012)
Walker Media climbs to number four in the media league after winning Center Parcs and Viking River Cruises.
View ArticleCreative business rankings
7 June 2013: Beattie McGuinness Bungay, 101, Now, McCann and Wieden & Kennedy all land an account each.
View ArticleRethinking the recommendation economy
Despite Facebook's efforts to make its ad platform more attractive, there is still much debate about the value of social-media recommendations, writes David Benady.
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